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All the watch news, reviews, videos you want, brought to you from fellow collectors
A symbol of power, prestige and perfection, the Rolex Day-Date remains a precious ally to the movers and shakers of the world. From its legendary debut to their latest collection, this watch has graced the wrists of leaders and legends alike.
“Dates and days are essential.” -Hans Wilsdorf
At the stroke of midnight, a new legacy was born. In 1956, Rolex unveiled a world first, the first self-winding, waterproof chronometer wristwatch that displayed both the date and the day in full, in two separate windows. Marking the passage of time with precision, both change simultaneously at midnight.
First Rolex Day Date, 1956
Fluent in over 26 languages, this cosmopolitan timepiece easily adapts to the world’s most influential voices and makes it their own. From Latin to Japanese, Arabic to Ge’ez, it reflects the global reach of its wearers.
Forged exclusively from precious metals and paired with its signature President bracelet, the Day-Date is available in an array of dials that can be customized to fit every taste. From classic dials to rare gem-set variations, every detail embodies prestige. Available in 36mm and 40mm case sizes, each model features the iconic Cyclops lens over the date.
Always crafted in gold or platinum, the fluted bezel, another Rolex signature, was once designed to ensure waterproofness. Since 2022, the Rolex Day-Date in 950 platinum features a fluted bezel– a feat that required masterful innovation to shape ‘the noblest of metals’ to perfection.
Powering the Rolex Day-Date, is the Calibre 3255, a movement entirely developed and manufactured by Rolex.
Evolving with time
Each generation of this masterpiece has brought with it a host of refinements, while faithfully preserving the signature elements.
The Day-Date series has continuously evolved from the classic fluted bezel to the eminent President bracelet, seamlessly blending tradition with modernity.
The introduction of the Day-Date II in 2008 featured a larger 41mm case, catering to contemporary tastes. This model was eventually succeeded by the Day-Date 40, which houses the advanced Calibre 3255 movement, boasting improved precision and a 70-hour power reserve.
The Presidential Connection
President Dwight D. Eisenhower
Even before its debut, in 1951, Rolex cemented its tryst with destiny when they presented General Dwight D. Eisenhower with an 18-karat Yellow Gold Rolex Datejust 6305 to celebrate its 150,000th chronometer. Engraved with his initials and five-star rank, it famously graced the cover of Life magazine in 1952.
Yellow Gold Rolex Datejust 6305
But it was President Lyndon B. Johnson who elevated the Day-Date to a new echelon when he sported a 36mm Day-Date with a silver dial in the 1960s. Rolex seized the moment, running ads referring to it simply as 'The President’s Watch' - a name that would stick for eternity.
President Lyndon B. Johnson
Rolex ad 1966
From whispered affairs to official endorsements, the Rolex Day-Date has remained at the heart of history. Legend has it, this watch also played a key role in the infamous Kennedy-Monroe affair! In 1962, when Marilyn Monroe famously crooned ‘Happy Birthday’ to John F. Kennedy, she allegedly followed it with a gift: a gold Rolex Day-Date, inscribed with the words ‘Jack, with love as always from Marilyn’.
Marilyn Monroe famously gave Kennedy a Rolex Day-Date as a gift
President Gerald Ford (36mm, Gold Dial)
From Ford to Reagan, the Day-Date has been a constant companion of American power players. Even the current President, Donald Trump’s favourite timepiece is his yellow gold Rolex Day-Date 18038 with a champagne dial.
President Donald Trump (18038)
From Presidents to Pioneers
The Rolex Day-Date’s legacy isn’t confined to politics.
Dalai Lama (Rolex Day-Date with blue lapis)
Far from the corridors of power, the Rolex Day-Date has found an unexpected admirer in the 14th Dalai Lama, the spiritual leader of Tibet. Presented by President Roosevelt in the 1940s, his Rolex Day Date is made of yellow gold and has a blue face.
Warren Buffett
For Warren Buffett, the Day-Date isn’t just a watch; it’s a constant companion. Unlike many collectors who rotate their timepieces, the legendary investor has been steadfast in his loyalty to his yellow gold Day-Date. Even Gustavo Dudamel, the electrifying conductor, loves the Day-Date and feels that he leads the orchestras with the same precision that this exquisite timepiece represents.
Gustavo Dudamel (18038)
Champions of time
Athletes, too, have found a kinship with the Day-Date. Michael Jordan, the undisputed greatest basketball player of all time, has been seen sporting a platinum Day-Date with a diamonds dial.
Michael Jordan (36mm, Platinum with Diamond Dial)
For Olympic gold medalist Lindsey Vonn, the connection goes deeper. The 18 ct yellow-gold Rolex Day-Date gifted to her following her 2013 injury became a symbol of her unwavering perseverance.
‘It reminds me never to give up.’ - Lindsey Vonn
Lindsey Vonn (18ct yellow gold, gem-set bezel)
Roger Federer, Rolex’s long-time ambassador, has lifted trophies with his Day-Date, the watch bearing witness to countless victories and record-breaking moments.
Roger Federer (Platinum, 218206)
A timepiece fit for the Silver screen
From Tom Cruise to Martin Scorsese, from Rihanna to Jennifer Lopez, the Day-Date has found a home on the wrists of those who define culture and luxury.
Tom Cruise (40mm, Platinum Dial)
Martin Scorsese
Rihanna
Jennifer Lopez (Oyster, 40 mm, white gold)
Across the world, Bollywood’s elite have also embraced the Day-Date as a mark of status and style. Salman Khan, has been spotted with his Day-Date.
Salman Khan (18038)
The next chapter
For nearly seven decades since its inception, The Rolex Day Date has remained the symbol of power and prestige. Evolving through refined movements, modern materials, and bold redesigns, the Day-Date has continually redefined power dressing. In 2022, Rolex introduced the Platinum Day-Date 40 with a fluted bezel, a first in the collection’s history. Forged from 950 platinum, with an ice-blue dial, this showcased how the brand has embraced modernity while staying true to their roots.
A symbol of power, prestige and perfection, the Rolex Day-Date remains a precious ally to the movers and shakers of the world. From its legendary debut to their latest collection, this watch has graced the wrists of leaders and legends alike.
“Dates and days are essential.” -Hans Wilsdorf
At the stroke of midnight, a new legacy was born. In 1956, Rolex unveiled a world first, the first self-winding, waterproof chronometer wristwatch that displayed both the date and the day in full, in two separate windows. Marking the passage of time with precision, both change simultaneously at midnight.
First Rolex Day Date, 1956
Fluent in over 26 languages, this cosmopolitan timepiece easily adapts to the world’s most influential voices and makes it their own. From Latin to Japanese, Arabic to Ge’ez, it reflects the global reach of its wearers.
Forged exclusively from precious metals and paired with its signature President bracelet, the Day-Date is available in an array of dials that can be customized to fit every taste. From classic dials to rare gem-set variations, every detail embodies prestige. Available in 36mm and 40mm case sizes, each model features the iconic Cyclops lens over the date.
Always crafted in gold or platinum, the fluted bezel, another Rolex signature, was once designed to ensure waterproofness. Since 2022, the Rolex Day-Date in 950 platinum features a fluted bezel– a feat that required masterful innovation to shape ‘the noblest of metals’ to perfection.
Powering the Rolex Day-Date, is the Calibre 3255, a movement entirely developed and manufactured by Rolex.
Evolving with time
Each generation of this masterpiece has brought with it a host of refinements, while faithfully preserving the signature elements.
The Day-Date series has continuously evolved from the classic fluted bezel to the eminent President bracelet, seamlessly blending tradition with modernity.
The introduction of the Day-Date II in 2008 featured a larger 41mm case, catering to contemporary tastes. This model was eventually succeeded by the Day-Date 40, which houses the advanced Calibre 3255 movement, boasting improved precision and a 70-hour power reserve.
The Presidential Connection
President Dwight D. Eisenhower
Even before its debut, in 1951, Rolex cemented its tryst with destiny when they presented General Dwight D. Eisenhower with an 18-karat Yellow Gold Rolex Datejust 6305 to celebrate its 150,000th chronometer. Engraved with his initials and five-star rank, it famously graced the cover of Life magazine in 1952.
Yellow Gold Rolex Datejust 6305
But it was President Lyndon B. Johnson who elevated the Day-Date to a new echelon when he sported a 36mm Day-Date with a silver dial in the 1960s. Rolex seized the moment, running ads referring to it simply as 'The President’s Watch' - a name that would stick for eternity.
President Lyndon B. Johnson
Rolex ad 1966
From whispered affairs to official endorsements, the Rolex Day-Date has remained at the heart of history. Legend has it, this watch also played a key role in the infamous Kennedy-Monroe affair! In 1962, when Marilyn Monroe famously crooned ‘Happy Birthday’ to John F. Kennedy, she allegedly followed it with a gift: a gold Rolex Day-Date, inscribed with the words ‘Jack, with love as always from Marilyn’.
Marilyn Monroe famously gave Kennedy a Rolex Day-Date as a gift
President Gerald Ford (36mm, Gold Dial)
From Ford to Reagan, the Day-Date has been a constant companion of American power players. Even the current President, Donald Trump’s favourite timepiece is his yellow gold Rolex Day-Date 18038 with a champagne dial.
President Donald Trump (18038)
From Presidents to Pioneers
The Rolex Day-Date’s legacy isn’t confined to politics.
Dalai Lama (Rolex Day-Date with blue lapis)
Far from the corridors of power, the Rolex Day-Date has found an unexpected admirer in the 14th Dalai Lama, the spiritual leader of Tibet. Presented by President Roosevelt in the 1940s, his Rolex Day Date is made of yellow gold and has a blue face.
Warren Buffett
For Warren Buffett, the Day-Date isn’t just a watch; it’s a constant companion. Unlike many collectors who rotate their timepieces, the legendary investor has been steadfast in his loyalty to his yellow gold Day-Date. Even Gustavo Dudamel, the electrifying conductor, loves the Day-Date and feels that he leads the orchestras with the same precision that this exquisite timepiece represents.
Gustavo Dudamel (18038)
Champions of time
Athletes, too, have found a kinship with the Day-Date. Michael Jordan, the undisputed greatest basketball player of all time, has been seen sporting a platinum Day-Date with a diamonds dial.
Michael Jordan (36mm, Platinum with Diamond Dial)
For Olympic gold medalist Lindsey Vonn, the connection goes deeper. The 18 ct yellow-gold Rolex Day-Date gifted to her following her 2013 injury became a symbol of her unwavering perseverance.
‘It reminds me never to give up.’ - Lindsey Vonn
Lindsey Vonn (18ct yellow gold, gem-set bezel)
Roger Federer, Rolex’s long-time ambassador, has lifted trophies with his Day-Date, the watch bearing witness to countless victories and record-breaking moments.
Roger Federer (Platinum, 218206)
A timepiece fit for the Silver screen
From Tom Cruise to Martin Scorsese, from Rihanna to Jennifer Lopez, the Day-Date has found a home on the wrists of those who define culture and luxury.
Tom Cruise (40mm, Platinum Dial)
Martin Scorsese
Rihanna
Jennifer Lopez (Oyster, 40 mm, white gold)
Across the world, Bollywood’s elite have also embraced the Day-Date as a mark of status and style. Salman Khan, has been spotted with his Day-Date.
Salman Khan (18038)
The next chapter
For nearly seven decades since its inception, The Rolex Day Date has remained the symbol of power and prestige. Evolving through refined movements, modern materials, and bold redesigns, the Day-Date has continually redefined power dressing. In 2022, Rolex introduced the Platinum Day-Date 40 with a fluted bezel, a first in the collection’s history. Forged from 950 platinum, with an ice-blue dial, this showcased how the brand has embraced modernity while staying true to their roots.
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